Our Weekend SALE starts Friday!

Come see us after the feast!  All coats at both locations are 30% off!  And all our beautiful Splendid and Ella Moss sweaters and tops are discounted, too, including new arrivals!

Sale at both Helena's locations.  All sale items final sale.  Discount not valid on previous purchases.

Happy Thanksgiving!

Happy Thanksgiving, Friends!  We hope you have a wonderful day filled with delicious food and the warm embrace of family and friends

(and a nap).  

With appreciation and adoration, 

Jessica, Chelsea, Aashna, Allysa, Hannah, Kristin & Katherine

More Velvet Arrives for Holiday!

Velvet does chic-casual so brilliantly!  From the top, we have the striped split-neck top in an Indigo stripe (black is shown), the Maude soft textured knit scoopneck in Vanilla (shown) and Splash (deep blue), and the ponte stripe dress in black & white as shown.  Great versatile pieces for the winter season!

Your holiday dress is at Helena's.

The Tameeka ponte and lace dress from Velvet is a knock-out.  We have it in Wine, as shown, at Helena's Belmont.

Add a little Joy to your life.

Our favorite little crossbody bag is restocked.  Many colors at both locations!

For Kristin: Short is so chic!

We love the newest trend in hair: the crop!  So gloriously modern and chic!  Our newest Helena's staffer, Kristin, has a fresh new haircut and we all love it.  See the newest crop converts here: Garance Dore, Jennifer Hudson, Jennifer Lawrence, and Kristin Chenoweth!  (Others notables are Coco Rocha and Pamela Anderson.)

Watch how much Garance Dore love her new do! 

Nally & Millie sweater dresses at Helena's

Love Nally & Millie sweater dresses?  We have lots of prints at both Helena's locations! Florals, chevron, animal prints, and more! 

Helena's Sweater SALE! This Friday thru Sunday, all sweaters 20% off storewide.

It's chilly, friends!  On the heels of our first snow-fall (it was a puny flurry, but it was the first of many), we are offering 20% off all sweaters and dressy sweatshirts, storewide at both Helena's locations!  Sale begins on Friday at 10 AM and runs through Sunday.  Find great pieces from Kensie (shown), Ella Moss, Splendid, Three Dots, Velvet, Tulle, and more.  We have great cardigans and pullovers in textures, colors and prints!  Have you seen the zebra face sweater or the rooster sweatshirt?  If you want the skinny on the dressy sweatshirt craze, click here!  

All sale items Final Sale.  Offer cannot be combined with other discounts and is not valid on previous purchases.  Offer not valid on jackets and hoodies, or sweater dresses.

Menu for a Thanksgiving outfit.

Like many New Englanders, Thanksgiving is a sweet and casual affair for me.  I host and celebrate with my husband's family, who are all local (my family is in the Midwest, and also practitioners of the casual feast).  Here, we gather at a family cabin in Maine.  On the feast day, we eat, drink, play games, read, lounge, talk and eat some more...with wine and cocktails dotting all those activities.  

For a Thanksgiving wardrobe, its all about chic comfort.  Sometime in the late morning on Thanksgiving, I toss off my apron and put on a fresh outfit.  It's often something new, and always something easy and special.  

A cozy textured knit sweater with a great fitting pair of jeans.  Or a luxe wrap sweater with a pair of Prairie Underground denim leggings.  Or a Nally & Millie sweater dress and my favorite ankle boots.  A big colorful pendant necklace or a scarf is a great addition!  The agenda is to look great and feel like your most comfortable self as you enjoy!  

The pieces here:  Velvet embellished sweat shirt with stone pendant, Joe's Skinny Ankle jeans.  Kensie textured knit sweater with multi-color necklace, and James Jeans High-Class Skinny in Slate.

The Red Coat.

The classic red coat is a winter statement piece.  Cheery and bold, this coat is chic enough to be worn on its own, or layered up with a print or plaid scarf.

Our favorite red coat of the season is this beauty from Tulle.  A true lipstick red with a bit of a texture to the weave.  Wear it over dresses or top off your weekend look with this number and a little knit hat!  This lovely button-up coat is a smart addition to your winter collection!

Joe's Jeans Textured Herringbone pant is at Helena's

It's time to make a statement with a graphic print on a great fitting pant!  Joe's Jeans just delivered their ponte textured pant in the herringbone textured print.  These pants are cut like jeans with solid black ponte on the back.  So wonderful!  They look great with a button down, a blazer or an oversized sweater!

Bags with color and texture!

We love handbags and wallets with print, texture and color!  

Holiday Prairie Arrives.

We can't decide what we love more about this collection, the silhouettes or the colors!  The holiday delivery from Prairie is filled with amazing new designs, and some classic favorites. From the top: the Bergman Top in Drab, the Minimalist dress (we have this in Granite and Burgundy), the Frock Coat in Midnight, and the Gibson Blouse in Rose. We also have the Ring Theory dress in two colors, the Denim Girdle, and the Long Cloak Hoodies in Inkpot and Lipstick, which are two of the all-time best-selling colors.  To see more of this beautiful collection, click here.

Our Favorite Actresses love Splendid!

Jessica Alba is a huge fan of Ella Moss & Splendid.  Here she wears the soft stripe sweater that is currently in our Arlington store!

Pretty New Ella Moss at Helena's!

New holiday tops from Ella Moss have arrived.  We have the crochet-lace trimmed top and the bronze faux-leather trimmed top both in a bright navy.  Lovely!

What's in the Window...

Great rich hues of purple & teal.  The hit list: Soft stripe sweater from Splendid, Kensie sweater with velvet eternity scarf, and Prairie Underground Cloak Hoody over Nally & Millie stripe dress!

Fall Trend We Love: The Dressy Sweatshirt!

One of the most rewarding trends for fall is the dressy sweatshirt!  And by rewarding I mean cozy, flattering, versatile and instantly gratifying.  Pair one of these tops with jeans to create a chic and updated outfit! The pieces at the top are from Splendid and both have a little bit of shine in the yarn.  The bottom left boucle sweatshirt is from Three Dots and often makes the list of bloggers top-dressy-sweatshirts of the season.  See what I mean here at Lucky.  And that gorgeous number in the right corner is the newest delivery from Velvet!   All these pieces are in-store now, as well as other version from Layla Jaide, Only Hearts and Allen Allen.  For more inspiration on the dressy sweatshirt, read The StyleList blog.

Charming Velvet for Holiday.

We received a sweet little delivery of Velvet yesterday, including these piece and a to-die-for burgundy ponte dress with lace detail.  Great holiday piece from one of our favorite lines!

Kensie sweaters and dresses at Helena's.

New sweaters and dresses from Kensie are here, including the Rooster tee, the dot dress, and the colorblock grey and black dress shown.  Other great pieces from Kensie: Fair Isle sweaters, in both cardy and pullover styles, a fabulous zebra-head sweater, and a charming bunny pullover!