Friday, December 31, 2010

Happy New Year Friends!

Thank you for a wonderful 2010! This year, we moved, renovated, expanded, and beautified. You came in to see us and we felt the love. All of us at Helena's wish you a year filled with opportunities, vacations, good books, great friends and loving families.

Jessica, Dianne, Valerie, Samantha and Katherine

Wednesday, December 29, 2010

Helena's Annual Year End SALE!

As 2010 comes to a big, pretty, snowy end, we welcome our annual year end sale! Find 30-40% off a HUGE selection of fall and winter apparel. Shall we drop some names? Velvet, Three Dots, Prairie Underground, Worn, Christopher Blue, Kensie, Tulle, LiaMolly and more great brands grace our bountiful sale section. Come by and pick something up for yourself!

All Orla Kiely bags 30% Off!

All Orla Kiely bags storewide are 30% off. We have the classic shoulder bag and midi-sling styles.

Sunday, December 26, 2010

Helena's CLOSED tomorrow, December 27th.

Due to the blizzard, we will be closed on Monday, December 27th. We hope you are somewhere cozy, sipping cocoa, and indulging in a movie marathon.

Thursday, December 23, 2010

Our favorite holiday scents from Voluspa!

Three beautifully fragrant Voluspa candles are in holiday inspired scents. Frosted Pinecone has a soft evergreen scent, White Truffle Cocoa has a vanilla/ cocoa scent, and Apple Winesap has spicey fruit notes. All have a clean fresh scents that Voluspa is known for.

They love Prairie Underground as much as you do...

Two sylish ladies who love Prairie Underground. Come in and see our newest delivery. We have beautiful new colors in the Long Cloak Hoody.

Wednesday, December 22, 2010

Great Gifts for under $20! Relax and come shop with us!

Happy Holidays! This week we are at the ready to help you find the perfect gifts. Some suggestions:
- Beautiful beaded stone bracelets, $9-$19.
- Lavishy shadow bird card carrier, $11.
- Linaloos felt wristlet keychain, $16.
- Brilliant Anokhi scarves, $19.
- Pretty, fragrant Voluspa candles, $8-$18.

Saturday, December 18, 2010

Weekend SALE Event: 20% Off all Denim & Cords!

All denim and cord pants are 20% off this weekend! We have great skinny and bootleg cords from Worn and Christopher Blue. Our denim collection includes Lucky Brand, Red Engine, Worn and Christopher Blue. Try a pair of the famous Cinder skinny jeans from Red Engine. Seriously the best fitting jeans ever made. This sale is on both regular and maternity jeans. Don't miss it!

Great Gifts: Linaloo Key Wristlet!

Our Linaloo key wristlet make great gifts. These felted wool applique beauties are handmade by a local designer!

All Winter Coats are 30% Off!

All winter coats are 30% off! See our rack of Tulle and Lole coats!

Thursday, December 16, 2010

Last Prairie Underground Delivery of 2010

Just in time for the Holidays.
Prairie Underground Cloak Hoodie in Crimson.....breathtakingly gorgeous!
Treat yourself to a gift, you deserve it.

On another note, just a heads up, as of January 2011 the prices on all our Prairie Underground hoodies will be increasing due to a rise in production costs. Come get the hoodies of your dreams at the 2010 price now.

Sunday, December 12, 2010

Hilary Duff in Kensie!

Hilary Duff is lookin' all urban and fabulous in her Kensie sweater. You can too. It's on our rack.

Saturday, December 11, 2010

Perfect Gifts for $35 and Under!

Skip the stuffy mall! We have filled the store with great gift options for you! Our jewelry section is brimming with colorful jewelry in all the styles you love. The owl necklace and blue bracelet are both lovely gifts at shockingly affordable prices. And espe wallets? We could write a novel on why these are best-sellers. Both the long and the small size come in charming designs that change seasonally. And these suggestions, my friends, are just the beginning. We have lots of other possibilities from Coobies to Linaloo wristlet keychains. Come into our pretty store, take your time, and finish your gift shopping with ease.

Holiday Gifts: Everybody loves Voluspa Candles!

These candles have a refreshing scent and come is beautiful graphic tins. Looking for a gift for a sister, friend, mother, co-worker, teacher, nanny, neighbor or other sweet deserving person? Look no further. We have these in the 3 wick, 2 wick and single wick variety. All are $18 or under.

Friday, December 10, 2010

Two Brands on SALE this weekend only! Friday thru Sunday.

Two spectacular lines, Kensie and Johnny Was LA are 20% off this Friday thru Sunday. Find beautiful embroidered dresses, tunics and cardys from JWLA (including dress shown at top). And Kensie shines with pieces for the holiday: tops, sweaters, and dresses including this one. Great deals on two chic lines!

Tuesday, December 7, 2010

Wednesday, Dec.8th is Customer Appreciation Day!

Hi long-time friends. Tomorrow, Wednesday, Dec. 8 we will be open extended hours and offering discounts in honor of you. The store will be open from 10 AM to 9 PM. All hats, scarves, mittens and gloves will be 20% off. And all maternity apparel will be 20% off. We will also have our expanded sale racks out for you to peruse. Come visit us for these one-day-to-night offers. Tomorrow evening (from 6-9) our neighbors at Isis Parenting are celebrating a member night. Isis member will receive discounts on toys and Isis brand fleece clothing. Come to 397 Mass. Ave and feel the love.

Modern Chic: Nuka Maternity at Helena's

Nuka Matenity, a line out of LA, is our favorite maternity collection for fall/winter. This relatively new line debuted in 2007, but really hit it's stride this season with a collection of hip and casual pieces. Nuka has been featured in almost every pregnancy publication this year, including the issue of Pregnancy that Helena's contributed to in September. (See Danica McKellar in a one sleeve Nuka dress on pg. 73). The easy sweater dress (top pic) looks great on pregnant and non-pregnant bodies. I own it and often wear it in the store. We have it in a heathered brown and charcoal grey. The second piece is the brocade dress which is endlessly chic, and again can transition to a great look after baby.

Monday, December 6, 2010

The Big Deal: Maggie London & London Times

The designers for classic American dress lines Maggie London & London Times take fit very seriously. One woman who works in the New York showroom told me that when a new dress comes out, all the women in the office try it on in their size. If it works for size 0 to 14, it goes into production. If not, it gets kicked back to design. Fantastic! But even if you take the fit for are emphatically wowed by the fabric prints and dress styles. My current fav is the Ikat print dress shown above. Perfect dress from day to night. And why do I feature the ladies from Sex and the City II? Because Miranda is wearing a Maggie London dress in this scene. This stunner (which is out of stock) sold for about $148. This dress line is as serious about affordablity as it is about a great fit. We have three new dresses coming in soon, including a perfect sweater dress.

Great new styles from Effie's Heart!

Effie's Heart is all about the vintage look with a modern edge. Kimo, the designer of the line, has been selling out of the Cabaret legging (top pic) all season. We have these calf length leggings at Helena's now! The ruffled edges look stunning under Effie's Heart seven-year skirt. Wear them with boots for a super-stylish flair! The Sylvia jacket in heathered navy is another versatile piece that can be dressed up or down...and will transition into spring!

New sweaters from woodenships!

We have sweaters in from woodenships in new colors and styles. The "Cybil" shown has roomy sleeves in the soft knit that is woodenships' specialty. We will getting more sweaters next week too!

Friday, December 3, 2010

Come to Helena's for the "Heart of Arlington" Shopping Event!

Come to our Arlington holiday celebration this Saturday from 9-6 PM. The "Heart of Arlington" is a new collective of shops and restaurants in town. On Saturday these businesses are coming together to host open-house-style promotional events. At Helena's we will be offering the following:
  • Free gift with purchase of $100 or more.
  • With any purchase, enter into a raffle for a Prairie Underground Cloak Hoodie of your choice. Value $193-$228. (Must be color and size in-store).

We have fliers at our counter with more information on events and participating businesses. Make sure you come into town on Saturday. It will be a great day!

My Favorite Hoodie: The Prairie Hoody from PrU.

Many pieces from Prairie Underground are staff favorites. You can get any one of us going about the joys of the Cloak Hoodies. But my favorite piece they design is the simple, utterly wearable Prairie Hoodie. There are countless stitching and design details on this piece that make it elegant and comfy. It's made of a thicker cotton fleece than the Cloak Hoodies, making it a great outwear jacket into the chilly fall months. We have it in black, dark charcoal, faded iris (a warm brown), and navy (which is shown in the detail photo.) - Katherine