Tuesday, March 31, 2015

Weekly Line-We-Love: Curator!





Curator is a brilliant new line that we have brought into our spring collection! This line, established in 2001, is designed and produced in San Francisco by two best friends.  We love the simplicity, the versatility, and the amazing wearability.  Pull some of these pieces into your wardrobe to modernize you spring look.
Design Philosophy: 
Owners Stacy Rodgers and Deirdre Nagayama say: 
"Our every day lives test drive each item created for the line. We make the work horses of your wardrobe, the pieces that are first in and out of the laundry basket.
Over the last decade, we have developed long standing relationships with our vendors, who help us to both produce quality garments and to minimize waste. Whenever possible, we use organic fabrics in our designs. This is truly a labor of love and our life's work.

In the Fall of 2009,  we opened a retail location in the Upper Noe district of San Francisco. Tiny in actual size but ambitious in scope. On any given day you can find one of us there, designing or managing our next line, debating zippers, fitting customers and enjoying the many dogs of our neighborhood."
Pieces We Love: 
The Lena Chambray tunic, the easy cut woven pullover tops, and the amazingly soft boatneck tees in pretty textured stripes.  (These have been runaway hits at both stores.)

Wednesday, March 25, 2015

Leota with layers.

The print dress with a pop of color is a Helena's staple.  We love this look on all the women in our lives.  Here, is a marriage of Leota New York & Wooden Ships.  Two of our favorite lines!  Wear this beautiful dress with your favorite necklace.  Top it off with a little jacket or colorful cardy like this one.

The power of graphic print.

This Yumi London dress is a perfect example of an exquisite knit dress.  A navy and cream combination with a butterfly on the bodice.  Not too-literal, but just enough punch in color and graphic to make a statement.  A very pretty statement.  

Ella Moss does the peasant top like nobody else.


The quintessential look from Ella is a peasant blouse in white, cream or knock-out print.  The most recent Ella delivery brought us this pretty little thing.  This beautiful print top can pair with summer white pants, or any denim of your choosing.  




Layered look for spring!

Helena's loves to layer color, texture and print!  Here: Louie & Lucie lace green & ivory dress with Ecru white jacket and pastel printed bicycle scarf.  Pretty, versatile pieces that can be worn with other looks!  A white jacket is a must-have this season!

Sunday, March 22, 2015

Amazing color and print are here!

The racks are amazingly rich with spring color!  Coral, turquoise, spring green cobalt, lavender, creamy white, buttercup yellow, plum and more!  On this page: Louie and Lucie peacock print dress and Louie and Lucie cardy!  So pretty!

We are hiring Sales Associates!

Do you love fashion? Do you love styling your friends? We are hiring Sales Associates for our Belmont & Arlington locations!
Requirements: Weekday availability, as well as Saturdays, Sundays and holidays. At least 1-year of retail experience, preferably in a boutique. An outgoing, energetic and friendly perspective on life. A love of customer service. A self-motivated demeanor and the ability to work well with a team.
Interested? Email a resume and cover-letter that outlines your relevant experience to info@ilovehelenas.com

Easy print tees from Splendid!



We have new print tees from Splendid. Always soft, these tees transition from spring to summer with stylish ease.  We love the "Zeebs" tees tiny zebra print!

Nick & Mo for Spring.


The charming, vintage inspired line, Nick & Mo is back at Helena's.  Their spring collection is brimming with beautiful prints on easy wearing shapes. We have the featured dress in this plum colorway and a navy print!  Welcome back friend!

Weekly Line-We-Love: DL1961 Premium Denim


DL1961 is our newest denim line, and has quickly won a huge following.  The fabric technology of their denim is amazing. DL's core denim collection is designed for optimal comfort, making their denim styles your go-to jean every day of the week!

The Story:
In September 2008, DL1961 launched in New York City with a mission to create "the perfect fitting jean", using the revolutionary technology XFIT LYCRA®. The collection is designed for those who simply demand more from their denim.  They attest, "Our jeans are crafted from technologically advanced fibers that move 360 degrees. These fabrics make DL jeans the perfect garment to wear 24/7 all while looking effortless, chic and stylish."

DL1961's perspective on quality: 
"We truly believe in delivering a promise to our customers. Designed to never sag, bag or lose shape, DL is made especially for you and your needs. So, jump, run, skip, slide, dance and be your amazing self we have your back (and your bottom) covered. We believe that denim is universal and no one should be deprived of a perfect pair of jeans they can wear 24/7. So, no matter what your body type is, we have something amazing for you."

   


A few of our favorite DL1961 styles: 
Florence: Mid-Rise Skinny with Insta-Sculpt technology. Front Rise 9”, Inseam 30”, Leg Opening 10.5”  BENEFITS: 98% shape retention, 360° movement, Micro-sculpting technology, Lifts Butt, XFIT Lyrca® tretch, Mid-rise fit elongates legs.  

Angel: Classic Ankle length, mid-rise, classic 5 pocket detail, and split seam at the hem. Front Rise 8.25”, Inseam 29”, Leg Opening 12” An ankle length straight leg mid-rise jean designed to fit comfortably on the hips and thighs. Cropped perfectly at the ankle this versatile jean is engineered with revolutionary denim fabrics designed to never sag, bag or lose shape to give you lasting comfort, fit and shape retention 24/7.  THE BENEFITS: 98% shape retention, 360° movement, Versatile style, No need to hem 

Coco: Designed for a woman with an hourglass figure. Curve-friendly jean features a contoured waist band and slim straight leg fit. Front Rise 8.5”, Inseam 34”, Leg Opening 13.5”  Powered by DLX and DLPRO technologies that make the denim breathable without ever sagging, bagging or losing shape this jean is the ultimate curvy fit to live, breathe and move in.  THE BENEFITS: 98% shape retention, 360° movement, Contoured waistband, Elongates leg, Creates smooth lines through hip and thigh.

Monday, March 16, 2015

Want to work with us? Helena's Hiring Inventory Supervisor!


Want to work in a beautiful retail space with supportive, friendly colleagues and managers? Helena's is hiring an Inventory Supervisor. This position requires a high level of organization and strong attention to detail and the ability to operate in quick and timely manner.

Key Tasks:
- Enter all products into system and create P.O.s for all orders.
- Process arriving shipments quickly and accurately. Verify units received.
- Unpack and process merchandise as appropriate (e.g., steam, hang, fold or stack, tag.)
- Communicate with store managers re. arrival of new merchandise and requests for transfers or restocking.
- Manage the execution of RA's and damage/defective transfers efficiently.
- Confirm all transferred items are accurate, ticketed correctly, and in good condition. 
- Ensure all merchandise in the store is tagged and inventoried.
- Educate staff on the attributes and proper use of the inventory system.
- Communicate inventory issues to management as soon as they arise. 

A cover letter describing relevant experience and why you are a good candidate for this position is required. Email resume and cover letter to info@ilovehelenas.com  
Qualified candidates will be contacted directly by Helena's management.

Tuesday, March 10, 2015

Yummy new candles.


Our friends at Paddywax produce a spring collection and it's soft, floral and everygthing you want spring to smell like.  We love these colorful mini-mason candles!

Brilliant color and print, packaged in one great sweater.


All winter, Yumi London delivered beautiful, novel print sweaters in cozy yarns.  With the change of the season, Yumi still delivers!  This new stripe-on-stripe heart sweater is the must-have sweater for spring!  Looks amazing paired with denim...and a plaid scarf in complimentary hues!

Easy cozy look, any day of the week!

Cozy looks!  Layered stripe cardy from Mystree over stripe top from Three Dots!  And, as always, add a bright coloful scarf!

Spring Freshness...


Get into the spring spririt!  Fresh new soaps, and beautiful new scarves to ring in the new season!

Bella Dahl sweater!


This LA line, known for it's woven butto-up shirts, makes beautiful knits for spring!  We love this open-knit washed indigo sweater.  Wear it now with your favorite denim.  For spring/summer wear white jeans over your favorite tank!

Wednesday, March 4, 2015

We Love This Look...

The new line Curator arrived yesterday!  This modern separates line is designed and produced in San Francisco.  Their spring collection at Helena's is tops and dresses in soft knits and crisp wovens. Here, their striped top is paired here with a new Only Hearts skirt, Ada belt, and Red Engine Giacca jacket!

Velvet Print Challis Tank!


This gorgeous top is at both Helena's locations.  Perfect now under a jacket or cardy.  Great summer top paired with white denim!  


Love prints? We do, too!

In the Franklin Street window in Arlington: Wooden Ships sweater paired with DL1961 denim and sweet print top!

Beautiful new scarves and gifts!



Fresh new spring deliveries are here!  We love the indigo and grass green hues of the new scarves and the rich colors of candles, jewerly, and home accessories!  The store is brimming with bright colors and prints!  Come by and soak in all the good energy!

LAST DAY of our CLEARANCE SALE in Arlington!


Today is the last day!  Shop our clearance racks for coats, sweaters, sweaters, blazers, skirts, tops, and denim from Prairie Underground, Ella Moss, Joe's Jeans, Splendid, Wooden Ships, Three Dots, Yumi, Kensie and more.  Take an additional 10% off sale items.  Don't miss out!

Sunday, March 1, 2015

Looks We Love: Velvet for Spring


Velvet for spring has arrived!  The prints, colors and textures of this collection are brilliant!  New styles at both Helena's stores! 


Ella "Donna" Tee!



We love the easy casual shape on this tee, combined with a light feminine textured print.  We have this great top in white and the buttercup yellow!