Saturday, December 22, 2018


Yes, candles make excellent gifts! Shop ours from Voluspa and Paddy Wax!

New Arrivals of Leota with Amazing Prints!

These new Leota dresses are dreamy! Gorgeous prints in brilliant colors! 

Saturday, December 15, 2018

One of our favorite Voluspa scents this season.

This soft scent is one of our favorite Voluspa scents for this season. We have it in the 3-wick and single wick varieties. A nice hostess gift for a holiday party!

Soft stripes from Velvet make the best gifts!

These easy pieces from Velvet by Graham & Spencer make great gifts! Crewneck or vneck! 

Soft fabric and hues from Velvet by Graham & Spencer

Velvet by Graham & Spence does a super-soft rib every season. This winter the Rinda sweater in Rose is our favorite. Great with denim or your favorite black pants!

New Leota top is stunning

We are loving this new top from Leota that arrived yesterday. Gorgeous, bright print on a navy background!

Creative prints.

This print sweater hits all the high notes of prints we love. Vivid color on a black background, wearable with either denim or a black skirt, and whimsy! It's called the Amoeba print and features fanciful shapes and patterns. At Helena's Arlington. 

Thursday, December 6, 2018

RIng in your holiday shopping and go in our pub in Cushing Square!

So this amazing inflatable pub in in Cushing Square today for our Annual Holiday Shop Hop! Come to our delightful neighborhood, and shop, drink and spread some cheer! See you soon!

Go BOGO in Belmont during our Cushing Square Shop Hop!

Fire up your gift shopping! At Helena's Belmont today, buy 2 pieces and get a 3rd at 50% off! Mix and match! Get all apparel or all gifts or combine! And we'll have cookies! See you soon! Discount taken on lowest price item in purchase. Sale item is final sale.

Our Cushing Square Holiday Shopping Day is Here!

Shopping, live music, deals, tastings, and an inflatable pub! Shop your favorite shops in Cushing Square all day! We're open till 9!

Saturday, December 1, 2018

Enter to win this necklace at Helena's Belmont today!

Come shop Helena's Belmont today for our Holiday Soiree! Spend $50 or more and enter to win this spectacular necklace! 

Shop Cushing Square TODAY!

Shop our Belmont neighborhood of Cushing Square today! The Spirited Gourmet is hosting a special holiday tasting! Spend $50 at Helena's Belmont and enter a raffle for a lovely necklace!

Tuesday, November 27, 2018

Clean floral scents from Library of Flowers.

Love the fresh clean scents of the Library of Flowers collection? We do too! Find this selection at Helena's Arlington. Linden is a favorite! 

Give the gift of fashion packaged in a Helena's Holiday Gift Box!

Box up a great top, sweater or jacket for your giftees! We'll help you find the best pieces and accessories. Spend $75 or more and we will box it up with a bow! 

Tuesday, November 13, 2018

Pearly dreams from Wooden Ships.

This icy blue sweater is dotted with stitched pearls for beautiful sweater to dress up or down. We love it with traditional blue denim, or with a coated black denim for after-work. Come see this sweater in person for the full pearly beauty.

Library of Flowers at Helena's

This delicious scented body care line is at Helena's! Soft floral scents in lotions, soaps, and perfumes.

New colors in your favorite cardy!

New shipments of Wooden Ships arrived yesterday, including this soft, lofty knit cardy in three colors: this dusty blue, soft pink and a soft silvery grey (not shown). These sweaters make great gifts, and get one for yourself, too!

Conversation Pieces.

Number one, you should see this bag in person because it's lovely. Number two, graphic, colorful and interesting fashion pieces are called conversation pieces for a reason. They do some networking for you. Years ago, we had a staffer named Laura. She told me she'd read that, "shy girls should wear conversation pieces." Laura said this in the context of using her employee discount to buy an orange Orla Kiely coffee-cup handbag we carried. Considering Laura went on to found a magazine in NYC, I think it worked for her. 

In other ways, these pieces connect us. The woman behind you in line for coffee is likely to say, "I love your bag." It not only warms your heart, it does the same for her. <3 p="">

Friday, November 9, 2018

Voluspa Candles are here!

Your favorite Voluspa scents are at both Helena's locations! 3-wick, 2-wick and single wick varieties are brilliant holiday gifts! And bring some back to your house, too!

Brimmed hats from Wooden Ship!

The Elodie hat from Wooden Ships offers all the softness of Wooden Ships tradition knit with the structure of a brimmed hat. We always sell out of these lovely hats, so get yours soon! 

New Prairie for Holiday

Crest Cardigan in Cobalt (we also have it in Midnight) and Floraline skirt in Graphite. Gorgeous holiday look from those creative ladies in Seattle. 

Airtime sweatshirt in Midnight. Pair this with your favorite black legging, or skinny denim. Comfy chic all fall and winter.

Friday, November 2, 2018

Katherine's favorite fall sweater.

Chances are very high, if you've been in the shop, you've seen me in this zip-cowl-neck top from Lilla P.  I adore it with black skinny jeans, or other dark denim. Wore it yesterday on an errand-filled Thursday under a charcoal grey overcoat. So chic, soft and versatile. :)
- Katherine

I can't even...

Frenchie coin purse. You need it. Insanely cute. 

Black and Reds.

Black and red is showing strong for fall! We love this long hoody for its boldness and softness. All this beauty for $98. 

Comfort all season long.

Get cozy! The racks at Helena's are brimming with soft velour, velvet, chenille, flannel, faux fur and lofty yarns! Layer your favorite soft pieces for an ultra comfy chic look. We love this velour tunic from Splendid in ruby (shown) and black. 

LillaP Lace-up Tunic!

If you love soft-hues, this cotton-modal lace-up tunic in Glass is your BFF. Wear this pale grey-blue with dark denim and your favorite puffer jacket for cozy fall days. At Helena's Arlington. 

Friday, October 26, 2018

BOGO sweater and top sale this Friday-Sunday!

Helena's & Lollia.

Helena's is now carrying Lollia? Hand cream, perfumes, bubble bath, soaps, body lotion! Get this for yourself and everyone on your holiday list! 

New Principle Dreamer in Dark Cherry Velvet.

This color is everything. Deep, gorgeous sumptuous velvet in a perfect-fitting 5-pocket pant. Pair with your favorite black sweater and a gold necklace for a stunning casual holiday look. Or wear them everyday with your puffer jacket and black sneaks! So many options!

New Fall Arrivals of Wooden Ships!

One of our favorite new Wooden Ships arrivals is this chunky knit crew in navy! Perfect with denim for apple-picking, corn-mazes, cider-sipping and all your fall New England weekend activities! 

Friday, October 12, 2018

New line Sarah Liller Arrives!

This amazing and versatile new knit line has arrived! Sarah Liller is designed and made in San Francisco with sumptuous fabric that is milled in the US. The clean lines of this collection are great for work and beyond. Come try on new dresses, tops and pants at both stores!

Helena's Favorite Brand SALE this weekend!

Sunday, October 7, 2018

Gorgeous custom dye tunic from XCVI.

This deep blue and cream dyed tunic is stunning with skinny denim or paired with the XCVI Oslo cord in Naval Blue. This unique wash top is at both Helena's locations.

XCVI Cord Leggings are a Must-Have for Fall!

These soft cords are ultra-comfy and luxe! We have them in three colorways: Naval Blue (shown), Black and Otter (soft brown). A great addition to your fall wardrobe for go-to pants to pair with sweaters, plaid shirts and your favorite jacket!

Beauty in print.

This magnificent print has been a customer favorite. We sold thru it in pants and a short-sleeve top and now have it back in stock in this button-up for fall. At Helena's Arlington now. 

Sunday, August 26, 2018

Read Katherine's Interview with Agent Red NY

NYC Rep Agency, Agent Red, interviewed Katherine for their company blog! Topics covered: How one career contributes to the next, choosing the perfect location for a boutique and more! Click here to read!

Get your athletic stripe pullover at Helena's!

This sweatshirt from Velvet meets all the requirements for this fall trend! Easy, pullover style in a neutral with bright athletic striped accent! At Helena's Belmont now!

Loving Stripes!

We are loving this cozy mini stripe pullover from Lilla P! Great, easy jeans + tee look!

Friday, August 17, 2018

New Lilla P Arrives

Update your fall wardrobe with these elegant soft knit sweaters from Lilla P.  Versatile looks for work or weekend! See our collection at both Helena's stores!

Friday, August 3, 2018

Our SALE goes BOGO in Arlington!

Shop in Arlington for our BOGO! Buy 4 sale items get the 5th free!!!!! Sale runs through Monday! Don't miss out!

***free item of equal or lesser value***

Friday, May 18, 2018

Shop our weekend SALE on XCVI and Wearables!

Curate your summer look.

Our Helena's stylists pull pieces from all your favorite designers to create a perfect seasonal look. Love this table? Tops by Bel Kazan (green print tank), and Side Stitch (rose off the shoulder blouse). White frayed hem denim by DL1961 Premium Denim. And hat by San Diego Hats. Adorable totes and cluth by Danica! 

Friday, May 11, 2018

Leota print tops!

This top is a staff favorite! It looks lovely for work paired with a black pencil skirt, or for evening with denim. 

We'd love to work with you!!

We’re seeking a stylish, enthusiastic team member for a part-time permanent position. Weekday and weekend days required. Please send your cover letter and resume to