Friday, January 30, 2015
We all need a little dose of beauty every day. Flowers are an instant dose of prettiness. We love a great floral print in rich colors. This tank from Splendid has all that. And a pretty keyhole back. Paired with Prairie Underground Short Cloak Hoody in Cream and DL1961 jeans.
Thursday, January 29, 2015
Tuesday, January 27, 2015
As you know, we love the sweater line Wooden Ships. We know you love it, too. What you may not know is that this line was created by two Harvard grads who, years ago, halted their trip around the world, when they hit Bali and fell in love. They never left, and the creative vision for their brand was born. Paola Buendia and Mark Donovan are dedicated to creating an environmentally sustainable business of lean production. This no-waster philosophy means the line is strictly made-to-order. We love that they create fresh, new looks every season and maintain a dedication to preserving the land and water in a country they call home. For more on this incredible company, click here.
Monday, January 26, 2015
Hi, Friends! Due to the storm, we are closing both Helena's locations at 5 PM tonight. Please drive home safely.
Saturday, January 24, 2015
Saturday, January 17, 2015
Saturday, January 3, 2015
It's the time of year for us to count everything. And I mean every.little.thing. Oy.
It's also a time for us to re-style the store, which is the fun part. Here are our hours this coming week:
Sunday 1/4: Arlington CLOSED. Belmont 12-5.
Monday 1/5: Arlington CLOSED, Belmont 10-6
Tuesday 1/6: Arlington 10-6. Belmont CLOSED.
Wednesday 1/7: Arlington 10-6. Belmont CLOSED
Thursday - Saturday: Both stores open regular hours of 10-6!
Friday, January 2, 2015
Thursday, January 1, 2015
In 2015, at the beginning of our tenth year in business, I am feeling terrifically blessed. The last year was a time of change and opportunities for us that resulted in great things.
In March of this year, we took a big leap in Arlington. And by big, I mean we made our store bigger, badder and more beautiful. Isis Parenting closed its door suddenly and tragically in January, leaving a gap in our hearts and our building. Our expansion of Helena’s turned out to be just what we all needed. We were able to build a main level office for our headquarters store, and grow our floor space to showcase our beautiful fashions.
This year, we also grew our outreach at our Belmont store, and welcomed several fantastic new businesses to our Cushing Square neighborhood. Those of you who shop Belmont know the sweet and friendly nature of these community businesses. Westcott Merchantile, Paprika Kids, and The Barber’s Den all opened this spring, and we have cooperatively grown Cushing Square into a vibrant destination.
As a shop owner, I am grateful for the smart, stylish, dedicated staff who run the day-to-day life of the stores. Managers Jessica and Chelsea run their respective stores beautifully, and this fall we welcomed a new Assistant Manager, Emma; new Inventory Manager, Lindsey; and new Sales Associate Sashawn. And, we are thrilled to have Gigi back from college for her hiatus before she goes to Manhattan this summer!
And mostly, I thank you. As our patrons, you have supported us faithfully. We have had lots of fun styling you: helping you find the best-fitting pair of jeans, the knock-out dress, and the perfect gifts. It’s been a great year at both stores.
I will say it again, loud and proud. Thank you.