Friday, August 9, 2019

Last Weekend of SUMMER BOGO CLEARANCE!


It's the last weekend of BOGO on SUMMER CLEARANCE at Helena's! Buy 3 sales items and get a 4th FREE! See you soon!

Restocked in this Red Denim!


So we are restocked again, in this skinny Red jean from Principle! There are endless fashion options with this color! Pair with navy, Army green, charcoal, and pinks!

Desigual Arrives.


The Spanish line, Desigual, is full of color, print and texture. These themes are key to Helena's fashion perspective! This fall is our debut of this line. We love Desigual's take on the LBD. I modest sheath with tonal print and studs! A wardrobe essential!

What a tee shirt and jeans can aspire to be...



Yes, on a simple level, this outfit is a tee & jeans. But at Helena's we do it better. This print and studded jersey top from Spanish fashion line Desigual! And the premium high-rise denim in DL1961. So good! And of course, we add a big necklace!

Monday, August 5, 2019

Fall print dresses arrive!


We love this new print dress from London Times! Fall fashions are arriving and they are spectacular! Find your favorite Fall styles and pre-shop your seasonal wardrobe!




We are on BOGO SALE in Arlington!



Our SUMMER CLEARANCE is BOGO in Arlington! Buy 3 pieces and get a 4th FREE! Offer on least priced item in purchase. Don't miss out!

Thursday, June 6, 2019

The trend color in denim is Blush!


This spring/summer trend color in denim is soft rosey blush! We love this version from Unpublished! In store now!