Helena's Belmont Grand Opening Event. Thanks to all who attended!

We had an amazing evening at our Helena's Belmont Grand Opening Event on Thursday night!  Thank you to all the folks who came to shop and give a warm welcome.  We drank lots of prosecco, nibbles lovely apps from Vicki Lee's, and tried on LOTS of spring fashions.  If you missed the party, come in on Saturday and say hello.  Rachael and Stacey will be happy to show you around our new shop!

New Envi Dress!

This envi dress is a lovely addition to your spring-to-summer wardrobe.  Looking for a piece to wear to spring baby shower and summer weddings?  This easy dress has a longer hemline in a soft knit.  But the best part is the print!  Looks great belted or as shown.

Fresh new styles from Tulle at Helena's!

Tulle's spring deliveries are particularly delicious.  As a lady who has a thang for rick-rack, the sweet little tank on the left meets all my spring fashion dreams for a fresh look.  The dusty blue slub knit sweater looks great with white denim.  And that skirt on the right has a painted floral print.  Very pretty with a tank and denim jacket.

Helena's in Belmont Grand Opening Event on Thursday, March 29th.

Hey friends!  We are so thrilled to be open in Belmont!  We invite you to come celebrate with us at our Grand Opening Event on this Thursday, March 29!  Details:

• We will be open from 10-8, with an all-day discount of 15% off one lovely item per customer.
• From 5-8 PM we will have refreshments. Please come by to nibble, mingle and shop!
• Find us in Cushing Square at 453 1/2 Common Street.

We look forward to seeing you!  

Gorgeous print maxi dress from Velvet.

One of the highlights of a buying trip I made to NYC last fall was seeing this dress in the Findings Showroom.  This tribal print maxi-dress was sampled in this color, with the little brown tie belt.  I said, "ohmygod" to my rep, and she replied, "I know."    This is the dress I want to be wearing all summer with bronze strappy flat sandals.  It is the dress I want to share with all the women I love, because it is comfortable and flattering and oh-so-chic and effortless.  (I love you Nina Garcia.)  Elle magazine picked this dress as a favorite on the Velvet website.  This maxi is at Helena's Arlington.

New Velvet tops, dress and skirts!

 The new Velvet delivery is smashing!  From the top: we have this maxi dress in America blue (it has sold so well we have reordered it in two colors),  we have the capsleeve eyelet top in palmetto green,  the hi-low skirt we have in black, and the bottom cotton/silk print top is at Helena's Arlington in navy.  These are great pieces for your spring wardrobe!

Lovely Spring Maggy London & London Times

 

Maggy London & London Times are NYC dress lines with amazing print, color and tailoring.  We have new dresses from these lines in both the Arlington and Belmont stores.  These two lovlies shown are in Arlington: the  ikat sleeveless dress, and the wide sleeve multi-print.

A little jade beauty for you on St. Paddy's Day!

This lovely piece of flowing greenery is a new arrival from BB Dakota.  With a surplice neckline, sash belt, and assymetrical hem, this defines spring style.  Wear it with one of the new cropped cardys from Maggy London.  Get your sweet self into Arlington tomorrow to see this on the rack!

We are open in Belmont!

We are open in Belmont!  Come see us at 453 1/2 Common Street in Cushing Square!  The store is full of beautiful clothing and accessories....waiting for you to arrive.

More lovely BB Dakota at Helena's.

Meet Gail (top) and Geona (bottom).  They are lovely additions to your spring wardrobe.  The Gail is a silky  brilliantly colored print tank with a solid red back.  The Geona is a BB Dakota best-seller!  It has a lovely drapey fit and looks great with a narrow-leg jean.  We have the Geona in a blush for spring.

What's in the window at Helena's...

Jessica re-dressed the Franklin Street window in preparation for the warm, sunny weekend.  From the top: eyelet white blouse from XCVI; geometric print bag from Fossil; gorgeous floral print top from Dex; blue embroidered dress from JWLA with ballet cardy from Wooden Ships; Dex muted geometric print top (smashing); Cobalt blue Kensie sweater over Last Tango tank; dark coral bag from Shiraleah.  Vive la spring ladies!  It's going to be fabulous!

Breezy Top from Jack BB Dakota.

The line Jack from BB Dakota is a new addition for us this spring and we are thrilled with its showing!  This light blouse is super feminine with its eyelet detail an the bust.  My favorite feature is the open scoopneck which differentiates it from many of the higher-neck tops for spring.  Perfect top for tomorrow's warm weather!

Fresh color and on-trend fashion from XCVI.

The Naples top from XCVI is one of the best examples of the easy, oversized top for spring.  With a bit of a dolman sleeve, and a crocheted panel in the bodice, this top looks great with colored denim or a dark skinny jean.

Orange is the color of spring: Fossil KeyPer bags at Helena's.

New bags & accessories arrived from Fossil KeyPer: wallets, wristlets, 3-zip bags, and lots of new handgag styles.  My favorite is a convertible fold-over clutch.

Protect your pretty peeps.

Pretty in all shades from neutral to colorful!  Our sunglasses are in!  Come find your favorite pair.

In the window...

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Bright spring greens and blues grace our Franklin Street window!  This fresh color combination is the look of the season.  Stripe top from Red Haute, perforated green top from BB Dakota.

Gorgeous print dress from Hazel at Helena's.

We are all in love with this bird print dress from Hazel.  Featuring the on-trend midi-length for spring this navy blue dress has a pleated skirt and an easy waist.  Featured here with an Ada wrap belt.  Wear this to your spring and summer weddings, or top it off with a jeans jacket for a great day-dress look!

Our Prairie SALE is Now!

Have you been dreaming of a Prairie Underground hoody?  Our twice-yearly Prairie Underground SALE is on!  All Prairie, storewide is 20% off, with select styles marked 40-60% off.  We have lots of Prairie hoodys and a collection of their dresses, tops and denim.  Come see us today!

Prints and stripes from Hazel.

Pretty new tops and dresses have arrived from Hazel. The soft pink button tank has a bird-in-flight print.  Wear it with a black pencil skirt, or make it casual with the Viper crop jean from Red Engine.  And the striped top with crochet sleeves also looks chic with a dark jean.  

Colorful dresses from Isle arrive at Helena's!

 

New dresses just arrived from Isle and they are bursting with color and print!  Come see them this weekend!

Kensie Separates for Spring!

 

Kensie designs their collection in beautiful little color-stories.  A recent delivery is all about a light-coral and light-aqua color with lots of texture and print.  We have the striped sweater (left), the mesh knit sweater (right), and the lovely black and aqua print dress...stunning.

Our Prairie Underground SALE is this weekend, Friday thru Sunday!

Twice a year, we have a big, fabulous SALE on our best-selling line, Prairie Underground.  This Friday thru Sunday all Prairie, storewide (including new arrivals) will be 20% off.  Select styles will be 40-60% off.  We have lots of the beloved hoodies in the long cloak, short cloak and Prairie hoody styles, as well has the rain cloak.  We also have dresses, tunics, tops and denim from this fabulous Seattle design house.  Come early...this is always a well-attended sale.  See you soon!