Looking Ahead: New Tulle at Helena's

One way to stay a step ahead is to shop early for the upcoming season. We are getting all sorts of wonderful new pieces in for spring. Box after box of colorful goodies have been coming our way. Our most recent score is this fabulous raincoat from Tulle. With a flattering double breasted cut, this cutie is going to go fast. The multicolor petite dot print and shiny finish will have you looking forward to all those spring showers.

Our Favorite Maternity Dress

Our favorite maternity dress from Olian Maternity is back in stock!

The Olian twist front dress is a must have for your maternity wardrobe. Extremely flattering, and comfortable to boot. A great versatile style to wear to work, parties, out for dinner...whenever. We currently have this dress in slimming black.

A little secret: I owned this dress years before I was actually pregnant and wore it all the time, with no one the wiser. So it's not just a great maternity dress, it's just a great dress period.

Pretty, Light Things from Three Dots

A sweet little shipment of Three Dot arrived today, and this soft Supima cotton top was on board. Pretty and versatile. What more could a lady ask for? And if you are a fan of Three Dots Jacquard prints, there is a v-neck top for Spring in a dazzling navy blue.

Farewell to Our Fabulous Baker Girl!

With both sad and glad hearts, we would like to bid a very fond farewell and good luck to our spectacular Jenn Baker. Jenn, who has been a staple here at Helena's for over 2 years, will be starting a new job with a design firm in Boston. We know that they will find her as invaluable as we have. This Saturday is her official last day, but don't worry she'll be back for visits and maybe the occasional shift from time to time.

All we can say is...Way To Go Girl!

Monster Sale Starts Today!

Helena's huge end of season sale starts today!

Everything is on sale for at least 20% off. Sale items are an additional 10% off. And we have set up sale racks of special clearance, from $5.00 to $29.00. Fantastic deals from Velvet, Three Dot, Lole and more.

Sale runs Thursday through Sunday. Shop early for the best selection.

All in the Details: New Hazel at Helena's

Our first Spring shipment of Hazel arrived today, giving us a sweet taste of what's in store for the upcoming months. One thing you will see plenty of this spring is embellishment. From beading, and metal, to smocking and embroidery, it is out there. No one does it quite like Hazel, with simple designs and amazing details. We love the cream color tank tunic, with it's heavily beaded neckline and beaded geometric bib, who needs jewelry? Just toss on your favorite sexy jeans and you are done! For more everyday wear, we adore the navy flutter sleeve tee, with a bright band of patterned beading across the neck.

Iris Apfel Show at the Peabody Essex Museum

Three words: You must go. This show features over 80 ensembles created and owned by Iris Apfel, a true maestro of "putting an outfit together." Apfel and her husband owned a weaving mill that replicated antique fabrics and tapestries. But in her personal life, she is a style icon who combines couture pieces with flea-market finds with the antique jewelry she has collected during a lifetime of globe-trotting. (My favorite line from Apfel is her reflection, "My mother worshiped at the alter of accessories.") This display of her favorite outfits inspires women to do one brave thing: Wear what you love. And wear it big.

Sale on Christopher Blue, Born & More!!

January is here. Time to stock up and save on some great pieces to get you through the long New England winter. We have all our Christopher Blue twill and corduroy pants on sale for 30% off.

Winter Coats, hats, scarves and gloves are a whopping 40% off.

All Fall shoes and boots are 30% off.

We also have a selection of severely marked down accessories ($1.00 bracelets, $5.00 earrings!) and don't forget our fitting room sales rack with markdowns up to 60% off.

Happy New Year!! The arrival of the new year means that spring fashions are right around the corner. And this year looks are fresh, fresh, fresh!! We are happy to welcome several new lines which will be arriving at Helena's in the coming months. Our favorites: Piper & Sparrow, Project X, and Pete & Greta, which an innovative line from the Johnny Was designers. We also are bringing back Dex, which has a beautiful collection for the coming season. Check the blog for updates, and as always, come in for a visit. We love to see you!